see_what's_inside

BLOG

Why Community Matters; or, How to Throw a Killer Party for Charity
by Parisoma

2015-09-09 events, ping-pong, africa, community

I had two jobs this summer: providing research support as a Junior Analyst at FABERNOVEL's offices in San Francisco, and raising $20,000 for a maternity ward in Budondo, Uganda as a Global Advocate for Mama Hope. It's two full-time jobs, but it's...

Read more

This Week in Tech - 8/21/15
by Parisoma

2015-08-21 tech trends, startup, news

Too busy working on your next deployment or searching for investors to catch up on news? PARISOMA has your back. Here's a roundup of this week's tech news - from the stories even your grandmother has read to the most insightful essays that crossed our paths.

Read more

This Week in Tech - 8/14/15
by Parisoma

2015-08-14 tech trends, startup, news

Too busy working on your next deployment or searching for investors to catch up on news? PARISOMA has your back. Here's a roundup of this week's tech news - from the stories even your grandmother has read to the most insightful essays that crossed our paths.

Read more

Featured Partner: Cort Tafoya on SEO Campaign Tactics & Strategy
by Parisoma

2015-08-10 partners, seo

What goes into an SEO campaign and the strategy that is needed to be successful has filled entire ebooks, so this content is by no means a definitive answer. It’s also important to understand that SEO goals and tactics can be way different on what marketing assets you have and where you currently rank in search. But in the process of explaining how I work to potential clients, this is generally what I tell them.

Read more

Scaling the Internet of Things with IFTTT
by Parisoma

2015-07-29 events, ifttt, api, iot

IFTTT is a service that connects a wide variety of internet-enabled devices and applications, from smart home devices and wearables to social media accounts and RSS feeds. Pronounced "IF'd," the company was named for a basic logical function: "If This, Then That." Their platform enables users to link up any of their accounts on 213 channels to any of their other accounts - so you can get a text message when someone tags you in a photo on Facebook, or automatically turn on your Nest thermostat when your Dash (a connected car service) account sees that you're driving through your neighborhood on your way home. IFTTT is helping IoT get to Civilization Scale by helping our devices talk to each other, instead of just to us.

Read more

Let's Talk About the Maker Movement in Africa
by Parisoma

2015-07-23 maker, africa, hardware

The Maker movement in Africa has been getting a lot of attention recently. While we may all be makers, though, we're not all the same kind of makers. What we can make, and how we approach the idea of "making," changes depending on where you are in the world and what you can afford. What worries me is the approach some organizations take to this idea of bringing the Maker movement to Africa - as though westerners had invented "making," and "Africa" were a homogeneous spot that could, collectively, take up a movement and run with it. The African continent contains many countries that are filled with all different kinds of makers. Initiatives like Maker Faire Africa are amazing precisely because they recognize a parallel that already exists between the Maker movement and practices with deep roots in many parts of Africa.

Read more

#OnlyInSoMa
by Parisoma

2015-07-09 community, soma

San Francisco's South of Market neighborhood is a special place, to say the least. Built on a grid but oriented at a diagonal to the rest of the city, the 100 Vara neighborhood - or SoMa, as it is more commonly known - has always been a wild...

Read more